To find great leads for your business, one effective method is to use targeted advertising on Google Ads and Facebook Ads. First, use keyword research to identify the keywords that your target audience is searching for on Google. Then, create ads that target those specific keywords and direct users to a landing page that captures their information. On Facebook, use the platform's targeting capabilities to create ads that are shown to users who match your ideal customer profile, such as those with specific interests or demographics. By using these advertising platforms strategically, you can reach potential customers who are actively searching for your product or service and increase the chances of converting them into leads for your business.

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